Ambient Occlusion är en teknik för ambient ljussättning i digitala tredimensionella scener. Sådana scener ljussätts vanligtvis med en konstant mängd ambient ljus på samtliga ytor oberoende av ytornas vinkel och position gentemot olika ljuskällor i scenen. Detta ger ett platt och kalt intryck och utan vidare ljussättningstekniker är det ytterst svårt att urskönja detaljer i scenen. Ambient Occlusion åthjälper detta genom att reducera mängden ambient ljus i vissa delar av scenen. Ambient ljus är en enkel approximation av det reflekterade diffusa ljuset som antas nå nästan överallt i scenen.

Sit, Eat, Drink, Talk, Laugh ? Dining and Mixed Media, is an exploratory study of qualities in everyday life and challenges people to enjoy the qualities of mundanity. Seeking inspiration in ethnographic studies, field work was conducted in domestic settings, returning an extensive body of material to work from. The study challenges people to absorb the moment, reflect and enjoy, rather than pacing through a lifetime, with a constant focus on the future instead of the present. This work takes a starting point in food and dining as a social activity, where interactive sound and a reference to online social media is explored through two interventions.

Uppsatsen undersöker hur de olika panoreringsteknikerna, direkt/ambient och direkt-överallt, för 5.1 surround uppfattas utav lyssnare. Enligt direkt/ambient ska alla direkta källor panoreras till frontkanalerna (L, C, R) och endast ambiens finnas i surroundkanalerna (Ls, Rs). Enligt direkt-överallt kan direkta källor panoreras till alla kanaler. Ljudstimuli i tre genrer har utav undertecknad framställts, rock/hårdrock, jazz/fusion och hip hop. Ett exempel enligt direkt/ambient och ett enligt direkt-överallt framställdes i varje genre.

Med detta projekt titta närmare på hur man kan skapa en belysningsarmatur som skapar ett harmoniskt ljus till offentlig miljö inomhus, med en intressant design på armaturen. En belysningsarmatur som ger en ljusbild av ambient ljus för de som besöker lokalen. Resultatet ska vara en golvlampa för det offentliga rummet som ger ett diffust ljus som komplettera det allmänljuset man redan har i rummet. En golvlampa som gör det möjligt att flytta ljusbelysningen dit i rummet där man behöver den..

Context: Congruent ambient scents are not used extensively in marketing and there is only some research in this area within the Swedish retail. Moreover, there are not many studies that show how ambient scents influence customer behavior in a Swedish clothing store.Purpose: Examine and analyze which of the ambient scent vanilla and white orchid that suite and can provide a signature fragrance to the clothing store Kompaniet in Kalmar. The purpose of this study is therefore to compare how these scents affect the customers? behavior in the servicescape.Method: A deductive research strategy with an experimental design. The experiment was performed in Kompaniet in Kalmar.Theory: Our theoretical framework consists of sensory marketing, male and female shopping behavior, the sense of smell and ambient scent in the servicescape atmospherics.Results: Here we present a presentation of Kompaniets servicescape.

Nya tekniker och bättre hårdvara ger spelutvecklare möjlighet att skapa titlar med högre realism än någonsin förut. Detaljrikedomen och den generella kvaliteten förväntas öka varje år samtidigt som utvecklingstiden ligger still eller ibland till och med blir kortare. Detta ställer så klart oerhörda krav inte bara på de individuella utvecklarna, utan även på verktygen och arbetsflödet i en produktion. Den här rapporten tar upp ett ämnesområde som i princip alla stora spelutvecklare rör sig i och där det finns många förbättringar kvar att göra för att förenkla och öka produktionshastigheten. Texturbakning är olika tekniker för att spara undan information som är för tung för att behandla i realtid i bilder som sedan laddas in i spelet.

Vårt mål är att förhöja deltagarnas upplevelse i levande rollspel (även kallat lajv). Idag finns det inga möjligheter att visualisera övernaturliga förmågor. I den här rapporten visar vi ett exempel på hur detta kan realiseras med hjälp av teknik. Vi har inriktat oss på att simulera alvers övernaturliga hörsel. Levande rollspel är mycket känsligt för störningar från ?världen utanför?, exempelvis modern teknik och språk.

Active sensors are used a lot in the society and industry, for example to gain better control over processes or to get proximity sensing features in different products. Within industry there is great interest in developing safe automation products that can be controlled with high accuracy but still at a low cost.The goal of this project is to develop a prototype of a non-contact rangefinder that measures distance using infrared light. The sensor is to be used for various applications in industries with relatively high accuracy and be compact, but at a low cost. By implementing a rangefinder into a product, more accurate detections of an object?s presence can be done.In this project a new distance sensor, EPC600 from ESPROS, was used.

Vårt mål är att förhöja deltagarnas upplevelse i levande rollspel (även kallat lajv). Idag finns det inga möjligheter att visualisera övernaturliga förmågor. I den här rapporten visar vi ett exempel på hur detta kan realiseras med hjälp av teknik. Vi har inriktat oss på att simulera alvers övernaturliga hörsel. Levande rollspel är mycket känsligt för störningar från ?världen utanför?, exempelvis modern teknik och språk.

ABSTRACTPurpose/aim: Are there any differences between how ?old? and ?young? groups within social movements in Sweden view (value) and use alternative and mainstream media?Material/method: The answer to the research problem is sought by conducting qualitative research interviews with representatives of four different groups: Alternativ Stad, Folkkampanjen mot Kärnkraft-Kärnvapen, Attac Sverige and Ingen Människa är Illegal. The theoretical framework consists of research on social movements, especially on their relation to media, and on alternative media.Main results: There exist some, but not great, differences between how ?old? and ?young? groups view and use mainstream and alternative media. The differences are relatively small when it comes to views on media and somewhat larger concerning media use.

This paper describes how teachers of media view and construct their subjects. Eight teachers have been interviewed about their views and opinions about the media environment, their goals for media education as well as their opinions about the different course plans used in media education. The term Media Literacy works as a theoretical starting point for the study, since Media Literacy is the goal for most media education. The teachers? answers have been analyzed by using three different approaches to media education: protection, promotion and empowerment.

This is a qualitative study of how some journalists on the Swedish national media are using social media in news work. The study, carried out by using interviews, also covers how these journalists' work is influenced by social media. For the journalists in the study social media has become a tool to do research, get news ideas and find interviewees. At the same time social media affects the work of the journalists, as the social media increases the speed of news and flow of information. Even though they involve some challenges, social media facilitates news work and the journalists in this study have a positive attitude towards the phenomenon.Keywords: Social media, news journalism, the national media..

The current research examined whether motives, traditional mass media consumption and individual differences (social activity and political interest) predicted the use of social media among a group of university students in China. In coherence with Uses and Gratifications assumptions the study found that the factors differentially predicted the extent of media use. Information seeking, social interaction and affinity were the main reasons for using social media. There was a negative correlation between television viewing and use of social media, in addition to a negative correlation between information seeking and use of the media. Results further suggest that social media are used to enhance social capital, since student?s being socially active offline, tend to use the media to a greater extent than those less active..

The purpose of this study was to examine the usage and occurrence of media literacy in relation to literature studies in the senior level of the nine-year compulsory school. The questions at issue were;How do teachers and students look upon media literacy and how is this attitude reflected in their education?How do teachers incorporate media literacy with literature studies?What attitudes do students have towards their teachers? education of media literacy and literature studies?The study took place in two cities in Sweden. It consists of eighteen qualitative interviews with six teachers and twelve students. The study shows that teachers have different attitudes towards media education in relation to literature studies.

Today, social media is used mostly by people in their private life. However, companies are more and more tapping into the area of social media. To this date, mostly B2C companies have been successful in their social media strategies. This qualitative thesis aims to investigate how B2B companies can benefit from using social media as a means to communicate and build relations with their customers. The medtech industry has been chosen as the object of study.Through depth interviews with people in the medtech industry and social media experts, data has been collected in order to answer the questions of (1) how ready customers in the medtech industry are to receive information through social media and (2) how companies can build the best possible social media strategy.